About Us

I’m a Growth and Performance Marketing Specialist with over four years of experience in building and scaling data-driven digital marketing strategies. My focus is on combining AI-powered marketing automation, paid media, and conversion optimisation to drive measurable growth and high-quality lead generation. I’ve worked across B2B environments, engineering firms, and digital agencies, where I’ve helped improve campaign performance, increase organic traffic, and optimise customer journeys. From running PPC and paid social campaigns to implementing technical SEO and A/B testing strategies, I enjoy turning data into actionable insights that deliver real results. Collaboration is a big part of how I work—I’ve partnered with product, R&D, and content teams to create impactful marketing materials and campaigns. I’m detail-oriented, structured in my approach, and always looking to learn and improve. My goal is to leverage data, technology, and creativity to build marketing systems that not only perform but scale sustainably.